Editorial
Analysis
Long-form analysis on how immersive experiences are designed, measured and scaled.
What Vision Pro session data tells us about attention
Early in-field data suggests spatial computing sessions cluster into three distinct attention patterns — with concrete implications for immersive UX design.
SpatialXR Research Desk7 min read
The procurement problem in enterprise XR
Why most enterprise XR pilots stall at procurement — and what mature spatial computing programs do differently when they scale.
SpatialXR Research Desk8 min read